The priority of objectives shift depending on the moment and circumstances.
Money is the largest objective $200,000
Connect with 1,000 subscribers
Get 4 hospice referrals in December
Right now while I am at a local theater production on a Saturday night it is getting good candy at the concession stand.
Driving to an appointment today I was overcome with a feeling to skip it or have it over with.
I didn’t want to do the very thing that would help me achieve my objective.
On a sales call I saw a new account I could hit. Since I was with my supervisor coach, there was no question I would go in. But if I was on my own I am not sure I would have. Or truth be told, I might not have even done the original call.
I had a strong lead on a sale. The kind of lead I was hoping to generate with my all my efforts. Yet went it came in I felt put out.
I spend so much energy in my mind thinking about achieving my objective but get pulled off course with the simplest thought. I am my biggest obstacle.
My interaction is through my writing. What I have to offer is objective focused growth. Is this format palatable to an audience?
I found the gear for Objective Focused Growth (OFG) when I was pushed to the edge of sanity and decided to fight instead of flee.
Someone pushed me to that edge. I could not or would not have reached it on my own.
I resent them.
And I thank them.
I spend too much time in my head. Thinking may make me feel better or it may make me feel anxious but it doesn’t produce results. I can’t think my way to achieving my objective. Objective focused is action focused.
Sometimes I lose focus when I exercise.
I begin full of enthusiasm but as I tire I think about quitting or easing up.
I fixate on the time I have left. I ask myself why am I training so hard? I think I should pace myself or quit early.
The same is true with my career objectives. I start full of enthusiasm but when it becomes difficult I begin to pull back.
My mind wanders. I day dream about winning the lottery, catalog excuses for failure or wonder if I should look for a new job.
The fear I can’t achieve my objective, initially or consistently makes me fall back on my default objective, protecting my ego. It is seductively easy to accept failure and find an excuse. Staying focused and on task is not simple or immediate. It is a choice made every day, every minute, often multiple times a day.
Have you ever wanted to make a change but were not sure how? Or perhaps you started to make a change but it didn’t stick. Do you feel the desire to accomplish more but not sure what that means or how to get started?
All of us feel we have more potential, that life could offer more. We see people living lives that are larger, more fulfilling but we are not unsure how to get to it or unlock our full capability. This blog is about change and how to achieve it. It does this through explaining objective focused growth.
on the wall in the stairwell between 2nd and 3rd floor orange coast memorial hospital.
Summarizes the objective focused mindset
The market is too saturated we don’t have the right features, I wasn’t trained. If you have worked in sales you know all the excuses for failure.
I know. I have managed many sales people. I have heard all the excuses. I have also been a sales person. I have used the excuses.
In the end there were only the jobs I hit my objective and was rewarded and jobs I missed my objective and was dismissed. I have been fired many times. I haven’t to use a baseball teen batted 1.000.
In sports the objective is clearer. You can say the defense was too hard or you didn’t have a good scheme but in the end you still didn’t score or win the game. Emotionally we naturally gravitate to excuses because they relieve the tension.
Even as you are reading this you are thinking he is a hard ass, he is too narrow focused I don’t like this all or nothing attitude. You are going back to the squares and seeing what is easiest to see and accept. And if you do what you have always done you get what you always got.
Don’t look at life as an emotional have and have not. Identify your objective, strive for it, achieve it or not then set the next objective. In your career and business life you will be much more focused and stress free.
A good coach, boss, leader, trainer drill Sargent, etc is someone that pushes you to break past the limitations you believe exist. There is an alchemy that occurs when you are at the point of breaking but choose to go forward instead. You find a gear, a new expanse of existence. Like the example in a previous post, you start to see the circles.
And like the circles you don’t see them at first. Someone tells you to keep looking. You might not know they are there. Then they disappear. Then your mind starts to see them. Being objective focused is the circles. The squares are emotions, ego, politics, games, excuses, accepting and rationalizing not achieving the objective.
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